5 TIMELESS UX TIPS TO DESIGN BETTER MOBILE APPS
The User Interface (UI) and User Experience (UX) of a mobile app play a major role in differentiating it from its competitors. Here are the five UX tips to help you design better mobile apps:
Ideally, an app should not take more than 3–4 seconds to load. If the loading speed of your app is more than that, your user won’t have a good experience and greater chances of the user not using your app.
Another important part of good UX is navigation. The user needs to be able to navigate through the app quickly and easily. A lot of developers try to solve this problem by adding an informative tour screen the first time the app starts. This can help users find their way round and decrease the app abandonment rate.
Clear Call To Actions (CTA)
CTA tells your visitors what to do on your app. It is the element that leads to a high conversion rate. There are many on-going apps that do not have clear CTA and thus, leave the customers clueless about what action to take. Your CTA should be bold and highlighted and should stand out on your page.
Don’t Drain the Battery
If the app is heavy on calculations or complex navigations, there is a higher chance of mobile battery drain. The amount and choice of colours may also consume a great amount of battery. Background services such as location detection are high on battery consumption as well. The last thing a user needs is their mobile battery running out. Keep the UX simple, short and to the task.
When it comes to great app design, it’s all about the details. Just adding a couple of subtle touches here and there will make all the difference. This is where microinteractions come in. They are tiny animations that offer users feedback or simply smooth out all the screen transitions. Make sure you don’t overdo it.
If you are looking for developers to design a compelling app for your target users then please feel free to contact us.